{"id":2851,"date":"2024-01-31T04:41:47","date_gmt":"2024-01-31T03:41:47","guid":{"rendered":"https:\/\/ifxproductions.com\/?p=2851"},"modified":"2026-09-02T00:21:37","modified_gmt":"2026-09-01T23:21:37","slug":"behind-the-scenes-bts-of-a-shoot-with-our-client-avasta","status":"publish","type":"post","link":"https:\/\/ifxproductions.com\/en\/ifx-experience\/behind-the-scenes-bts-of-a-shoot-with-our-client-avasta\/","title":{"rendered":"Behind the scenes – BTS of a shoot with our client Avasta"},"content":{"rendered":"

Behind the scenes – BTS of a shoot with our client Avasta<\/h1><\/h1><\/div>
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Behind The Scenes \u2022 January 31, 2024<\/p>\n<\/div>

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Go behind the scenes of video production with Avasta – Behind The Scenes. Follow the development of this Toronto company’s corporate video.<\/p>\n<\/div><\/div><\/div><\/div><\/div>

Avasta, Enabling Confidence Through Clarity<\/h2>\n
In January 2019, Edgar Baum founded the Toronto strategic consulting firm Avasta. Its vision: to produce and read data in an innovative way to bring real clarity to growing businesses.<\/div>\n
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Today, Avasta is celebrating its 5th anniversary and what pride it is to see that the firm is recognized for its ability to identify paths to profitable growth and to support its clients in pursuing these paths with confidence and clarity.<\/div>\n
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Filming, interviews, meetings and inspiration<\/h2>\n
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During an event organized at the renowned Ch\u00e2teau Frontenac in Quebec, the firm hired us to film interviews with the aim of producing 3 videos. The first, a corporate video called About Avasta, would present the company; its genesis, its vision, its solutions. The second, an HR marketing video called Working at Avasta, would present Avasta’s culture as seen by its team members. And the third, a bloopers type video, would simply bring a little bit of madness!!! In addition to these 3 videos, we have also produced several short capsules on specific content points, thus maximizing the impact of the investment!<\/div>\n
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\u00abBeyond the fact that it was a great video project, this shoot was also a significant and greatly appreciated encounter.
\nEdgar Baum and Mary Kay Marsden, were so inspiring. Accessible visionaries and excellent communicators, I learned a lot in this simple day of contact with them. I particularly remember this phrase: \u00abWe hire the best and trust them\u00bb, which still resonates in my head!\u00bb<\/p>\n<\/div><\/div><\/span><\/blockquote>

\"A<\/span>Cindy Bouchard<\/strong>, <\/span>iFX Productions<\/span><\/span><\/span><\/div><\/div><\/div><\/div>

About Avasta<\/strong><\/h3>\n<\/div>
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